SEO and PPC: A Love/Hate Relationship
Your company's SEO and PPC campaigns should both be aiming to bring more quality traffic (i.e. eyeballs that convert to sales) to your site. Why, then, is there often such an envenomed struggle within a [...]
Social Media SEO: Facebook
First off, yes, it's important that you have a Facebook fan page. It's best not to use your personal page as your primary branding spot on Facebook. After all, your customers don't want to see [...]
Google Instant And SEO – Is This The End Of Search?
The simple answer? Uhh ... no. Google is promoting faster searches, smarter predictions, and instant results with their new Google Instant search enhancement. Not only have they eliminated the need to click “Search” or push [...]
Generating Unique Content
We can't stress often enough how important fresh, unique content is to eCommerce SEO. Search engines do not like stale, duplicate content. Google's algorithm in particular is sensitive to how recently content has been posted [...]
Keywords and Misspellings
Today just a quick tip on covering all your bases when it comes to keywords. So you've put a lot of research into the correct keywords to work on for your business. As part of [...]
Social Media SEO: Twitter
Yes, you should optimize your tweets, but don't neglect to optimize your profile either. A Twitter profile page can provide a good hub for your brand and also help you to capture the top results [...]
Social Media SEO
Over the next couple of months, we'll be writing a series of posts on social media and SEO focusing on small things you can do on specific social media platforms to increase their value to [...]
Video SEO
Here at Marketplace Earth, we go beyond simple text SEO. We offer web video creation services, plus viral video assist services that include video search engine optimization. So even if you've already created your own [...]