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3 01, 2011

Resolving on SEO for 2011

By |2017-12-26T12:24:06-05:00January 3rd, 2011|Categories: Ecommerce SEO|Tags: , , , , , , , |0 Comments

Estimates for marketing expenditures for 2010 are in, and it looks like companies spent about $20 billion on PPC (that's pay-per-click advertising, those results that show up on the top of your SERPs) this past year, and only about $2 billion on SEO (that is, on making sure their sites show up in organic search results). [...]

20 12, 2010

Social Media SEO: Blogs

By |2017-12-26T12:24:06-05:00December 20th, 2010|Categories: Ecommerce SEO, Social Network Marketing|Tags: , , , , , , , , , , |0 Comments

If your ecommerce business doesn't already have a blog, you should get on top of that right away. A blog is a great way to add fresh, unique content to your site, and we all know Google loves that stuff. By adding blog entries to your site on a regular basis, you can make sure that [...]

13 12, 2010

SEO and PPC: A Love/Hate Relationship

By |2010-12-13T15:26:00-05:00December 13th, 2010|Categories: Ecommerce SEO|Tags: , , , , , , , , , , |0 Comments

Your company's SEO and PPC campaigns should both be aiming to bring more quality traffic (i.e. eyeballs that convert to sales) to your site. Why, then, is there often such an envenomed struggle within a company when it comes to deciding how much money to allocate to each? SEO and PPC both have strengths and weaknesses, [...]

6 12, 2010

Social Media SEO: Facebook

By |2017-12-26T12:24:06-05:00December 6th, 2010|Categories: Ecommerce SEO|0 Comments

First off, yes, it's important that you have a Facebook fan page. It's best not to use your personal page as your primary branding spot on Facebook. After all, your customers don't want to see your baby photos or drunken moments, right? And your family and friends should be able to opt in to your personal [...]

1 11, 2010

Google Instant And SEO – Is This The End Of Search?

By |2017-12-26T12:24:06-05:00November 1st, 2010|Categories: Ecommerce SEO|Tags: , , , |0 Comments

The simple answer?  Uhh ... no. Google is promoting faster searches, smarter predictions, and instant results with their new Google Instant search enhancement.  Not only have they eliminated the need to click “Search” or push “Enter”, but they have also eliminated the need for their users to fumble through words or phrases that they are trying [...]

26 10, 2010

Generating Unique Content

By |2017-12-26T12:24:06-05:00October 26th, 2010|Categories: Ecommerce SEO|Tags: , , , , , , , , , , , , |0 Comments

We can't stress often enough how important fresh, unique content is to eCommerce SEO. Search engines do not like stale, duplicate content. Google's algorithm in particular is sensitive to how recently content has been posted as well as whether or not that content can be found in several places across the web. For this reason, it's [...]

18 10, 2010

Keywords and Misspellings

By |2010-10-18T13:53:45-05:00October 18th, 2010|Categories: Ecommerce SEO, Keyword Selection|Tags: , , , , , |0 Comments

Today just a quick tip on covering all your bases when it comes to keywords. So you've put a lot of research into the correct keywords to work on for your business. As part of your research, you looked up all the possibilities in a free keyword tool. Great. And I'm sure you knew enough to [...]

11 10, 2010

Social Media SEO: Twitter

By |2017-12-26T12:24:06-05:00October 11th, 2010|Categories: Ecommerce SEO, Social Network Marketing|Tags: , , , , , , , |0 Comments

Yes, you should optimize your tweets, but don't neglect to optimize your profile either. A Twitter profile page can provide a good hub for your brand and also help you to capture the top results for your brand's particular SERP. Choose a good, straightforward handle and account name. In Twitter's case, these two are not always [...]

20 09, 2010

5 Keyword Research Tools

By |2017-12-26T12:24:07-05:00September 20th, 2010|Categories: Ecommerce SEO, Keyword Selection|Tags: , , , , , , , , , , |0 Comments

Below you'll find five of the most popular free keyword research tools on the internet. However, it takes more to come up with the right keywords for your purposes than just choosing a related word or phrase and seeing how it shows up in searches most often. You need to determine a lot of other factors [...]

15 09, 2010

SEO and the Golden Rule

By |2017-12-26T12:24:07-05:00September 15th, 2010|Categories: Ecommerce SEO, Social Network Marketing|Tags: , , , , , , , , |0 Comments

Today we have just a quick tip for you. The Golden Rule (you know, the one your mom always shouted at you when you picked on your little brother, "Do unto others...") is a surprisingly useful one to follow for SEO. Anyone who's spent much time in the blogosphere knows that spending time reading others' blog [...]

This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.

This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.
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