Online shoppers will typically check out several ecommerce sites before deciding where to buy a product. And when we say "check out," we don't mean extensively pore over and review. It's very likely that such shoppers will look no farther than an ecommerce homepage before making at least an initial decision. That means that the design [...]
You've got a cool website with fantastic products. You've got the lowest prices around and awesome shipping options. Of course customers are going to naturally start flocking to your site. You don't need search engine optimization (SEO), right? Not so much. Let's say that your site is the best around. As soon as someone sees it, [...]
Did I hook you with the title? Good, this post is worth it! I want to talk about an extremely simple task that you can do for your website to help generate rankings, traffic and ultimately sales. The million dollar tactic? ... blogging. I know. I know. You've heard it before from us, but the simple [...]
We've talked about it before, but there is no question that price is a major factor in conversion. In fact, we believe that it is one of the 3 major pillars of conversion along with site trust and product selection. So, how often are you checking your prices with your competitors? As ecommerce owners, there are [...]