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5 04, 2011

Homepage Design and Increasing Conversion Rates

By |2011-04-05T15:50:03-05:00April 5th, 2011|Categories: Design Practices|Tags: , , , , , , , , , , , |0 Comments

Online shoppers will typically check out several ecommerce sites before deciding where to buy a product. And when we say "check out," we don't mean extensively pore over and review. It's very likely that such shoppers will look no farther than an ecommerce homepage before making at least an initial decision. That means that the design [...]

17 03, 2011

Social Media: Join the Conversation

By |2017-12-26T12:24:05-05:00March 17th, 2011|Categories: Branding, Social Network Marketing|Tags: , , , , , , |0 Comments

Loyal customers are every small business's bread and butter, right? Not only are their repeat purchases an important portion of sales, but in the age of social media, they're your best marketing reps, as well. A customer who loves your brand will broadcast its virtues to the world, not only by direct word of mouth, but [...]

11 03, 2011

Does Your Ecommerce Site Deserve to Rank?

By |2011-03-11T15:49:13-05:00March 11th, 2011|Categories: Conversion Tips, Ecommerce SEO|Tags: , , , , , , , , , , , |0 Comments

When you're on the ecommerce side of things, trying to improve your site's ranking in search engine results, it can be easy to forget the purpose search algorithms are created to serve: giving searchers useful, relevant, trustworthy results for their queries. You get caught up in SEO concerns like counting keyword occurrences, optimizing META tags and [...]

16 02, 2011

5 Tips for Product Description SEO

By |2011-02-16T16:36:45-05:00February 16th, 2011|Categories: Conversion Tips, Ecommerce SEO|Tags: , , , , , , , , , |0 Comments

Product pages are obviously very important to your ecommerce site's well-being. You really ought to set aside some time (or better yet, hire us to set aside some of our time) to work on your product descriptions in order to improve your site's rankings and conversion rates. Therefore, today Marketplace Earth brings you 5 simple tips [...]

6 10, 2010

Social Media SEO

By |2017-12-26T12:24:07-05:00October 6th, 2010|Categories: Social Network Marketing|Tags: , , , , , , , , |0 Comments

Over the next couple of months, we'll be writing a series of posts on social media and SEO focusing on small things you can do on specific social media platforms to increase their value to you as SEO tools. But first, I thought I'd give a brief explanation of how social media tools can be beneficial [...]

16 08, 2010

Why You Need SEO

By |2017-12-26T12:24:08-05:00August 16th, 2010|Categories: Ecommerce SEO|Tags: , , , , , , , , , , , , , , , |0 Comments

You've got a cool website with fantastic products. You've got the lowest prices around and awesome shipping options. Of course customers are going to naturally start flocking to your site. You don't need search engine optimization (SEO), right? Not so much. Let's say that your site is the best around. As soon as someone sees it, [...]

12 08, 2010

Own Your Brand’s SERP

By |2017-12-26T12:24:08-05:00August 12th, 2010|Categories: Branding, Ecommerce SEO, Social Network Marketing|Tags: , , , , , , , , , , , , , , , , |0 Comments

Do you run regular searches for your brand name? How many of the top results do you own? How many belong to competitors or contain negative press about your company? Dominating your brand's search engine results page is important for brand visibility, customer accessibility and public relations. If someone has heard of your company and runs [...]

20 11, 2009

Price Check

By |2017-12-26T12:24:08-05:00November 20th, 2009|Categories: Conversion Tips, Ecommerce SEO|Tags: , , , , , , , |0 Comments

We've talked about it before, but there is no question that price is a major factor in conversion.  In fact, we believe that it is one of the 3 major pillars of conversion along with site trust and product selection.  So, how often are you checking your prices with your competitors? As ecommerce owners, there are [...]

This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.

This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.
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