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28 07, 2011

Where Does Your Website’s Usability Stand?

By |2011-08-16T14:35:07-05:00July 28th, 2011|Categories: Design Practices|Tags: , , , , , , , |0 Comments

Optimizing your website is essential to the usability of your site. Whether you have an ecommerce, informational or recreational website, there are expectations that your website needs to meet to be fully functioning with respect to search engines. The important “TY” factors to consider when improving the usability of your website are accessibiliTY, findabiliTY, credibiliTY, authenticiTY, understandabiliTY, [...]

3 05, 2011

Adding Unique Content to Your Site

By |2017-12-26T12:24:05-05:00May 3rd, 2011|Categories: Ecommerce SEO|Tags: , , , , , |0 Comments

We all know that generating unique, quality content for your site is extremely important to ranking well in search engine results, especially after Google's Panda update. The problem is, when you're an ecommerce site, it's sometimes hard to see what that looks like. Of course, you must make sure that the meat of your site, your [...]

20 04, 2011

Website Redesign: A Golden SEO Opportunity

By |2011-04-20T14:42:43-05:00April 20th, 2011|Categories: Design Practices, Ecommerce SEO|Tags: , , , , |Comments Off on Website Redesign: A Golden SEO Opportunity

So you're redesigning your ecommerce website. Congratulations! While the work of planning, setting up, testing and going live with a new site may be intense, it can really pay off in terms of benefits to user experience. It's also a golden opportunity to optimize your site for SEO performance. It takes  a lot more time and [...]

5 04, 2011

Homepage Design and Increasing Conversion Rates

By |2011-04-05T15:50:03-05:00April 5th, 2011|Categories: Design Practices|Tags: , , , , , , , , , , , |0 Comments

Online shoppers will typically check out several ecommerce sites before deciding where to buy a product. And when we say "check out," we don't mean extensively pore over and review. It's very likely that such shoppers will look no farther than an ecommerce homepage before making at least an initial decision. That means that the design [...]

28 03, 2011

Choosing a Domain Name

By |2011-03-28T12:09:44-05:00March 28th, 2011|Categories: Branding, Ecommerce SEO|Tags: , , , , , , , , |0 Comments

One of the most important first steps for an ecommerce business is choosing a domain name. Your domain name is one of the first things potential customers will see in search results. It's what satisfied customers will pass on to their interested friends. It provides a quick way to tell searchers what your business is all [...]

11 03, 2011

Does Your Ecommerce Site Deserve to Rank?

By |2011-03-11T15:49:13-05:00March 11th, 2011|Categories: Conversion Tips, Ecommerce SEO|Tags: , , , , , , , , , , , |0 Comments

When you're on the ecommerce side of things, trying to improve your site's ranking in search engine results, it can be easy to forget the purpose search algorithms are created to serve: giving searchers useful, relevant, trustworthy results for their queries. You get caught up in SEO concerns like counting keyword occurrences, optimizing META tags and [...]

16 02, 2011

5 Tips for Product Description SEO

By |2011-02-16T16:36:45-05:00February 16th, 2011|Categories: Conversion Tips, Ecommerce SEO|Tags: , , , , , , , , , |0 Comments

Product pages are obviously very important to your ecommerce site's well-being. You really ought to set aside some time (or better yet, hire us to set aside some of our time) to work on your product descriptions in order to improve your site's rankings and conversion rates. Therefore, today Marketplace Earth brings you 5 simple tips [...]

26 10, 2010

Generating Unique Content

By |2017-12-26T12:24:06-05:00October 26th, 2010|Categories: Ecommerce SEO|Tags: , , , , , , , , , , , , |0 Comments

We can't stress often enough how important fresh, unique content is to eCommerce SEO. Search engines do not like stale, duplicate content. Google's algorithm in particular is sensitive to how recently content has been posted as well as whether or not that content can be found in several places across the web. For this reason, it's [...]

This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.

This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.
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