Do you run regular searches for your brand name? How many of the top results do you own? How many belong to competitors or contain negative press about your company? Dominating your brand's search engine results page is important for brand visibility, customer accessibility and public relations. If someone has heard of your company and runs [...]
For over 3 years now, Marketplace Earth has been a leader in Ecommerce SEO services. In the midst of a severe economic recession, our clients have consistently achieved positive growth in their rankings, traffic and sales. Marketplace Earth is unique in that we offer a revenue share contract with our partners. What does that mean for [...]
Did I hook you with the title? Good, this post is worth it! I want to talk about an extremely simple task that you can do for your website to help generate rankings, traffic and ultimately sales. The million dollar tactic? ... blogging. I know. I know. You've heard it before from us, but the simple [...]
Conversion rates. What are you doing to increase them? We believe that conversion is affected mainly by three major factors: site trust, selection and price. We've gone into detail on a previous post on these three pillars of conversion, but it may be a good idea to review. Why is conversion so important? Well, if you [...]
When you partner with Marketplace Earth, one of the first things we will do for you is provide extensive keyword research. After all, it goes without saying that Search Marketing is driven by Search Traffic. In the world of Search, we must be able to choose the best keywords that people are already searching for that [...]
Several of our clients lately have asked us whether or not it is a good idea to have a blog on their site. Our answer is an emphatic yes! A blog on your website can greatly increase the performance of your site, and it is surprisingly easier to upkeep than you might think. Here are [...]