Archive for Ecommerce SEO
Are You Losing $ with Your Redirect Structure?
Whenever you make changes to a web site, one of the most important considerations should be how to use “redirects” to alert the search engine to your changes to avoid having a negative impact on your search rankings. Whether you’re moving pages around, switching CMS platforms, or just wanting to avoid duplicate content and PageRank dilution, you’ll want [...]
Read moreOnline Sales Are Up – Gas Costs Turning People to Ecommerce
If you’ve been on the fence as to whether or not to start your own e-commerce store, there is no time like the present. Due to recent and continual hikes in gas costs, more and more people are turning to the web to tackle their shopping. Customers are finding the experience more welcoming than before [...]
Read moreNever Too Late
As we are mid-stride in the Christmas shopping season, we are on track for the best year we’ve ever had. The optimization work that has been done year-to-date is paying off for our retailer clients (and us!).But it’s not too late to start optimizing. Depending on the search phrases that are best for your industry, [...]
Read moreThe #1 Factor in Ecommerce SEO
With our wide variety of Ecommerce clients we can easily see the effects of the same links and the same on-page SEO techniques across different sites and the biggest factor in Ecommerce SEO by far is…
Domain Trust
Google slipped this variable into their ranking algorithm a couple of years ago and they seem to have increased its importance [...]